Chief Marketing Officer (CMO) - New & Used Car Business (Medan, North Sumatra)

Join Mandiri Andalan Utama, a dynamic and innovative leader in the automotive industry, as our Chief Marketing Officer (CMO) for our new and used car business in Medan, North Sumatra. This is a high-impact role where you will drive strategic marketing initiatives to boost our market presence and customer engagement. As CMO, you will work closely with our sales team, leveraging data analytics and digital marketing tools like Google Analytics, SEMrush, and Meta Ads Manager to create compelling campaigns.

With a proven track record in automotive marketing and a strong understanding of the Medan market, you will be responsible for developing and executing marketing strategies that align with our business objectives. You will lead a team of marketing professionals, fostering a collaborative environment that encourages creativity and innovation. This role offers a unique opportunity to make a significant impact on the automotive industry in Medan, while enjoying a competitive salary and comprehensive benefits package.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to enhance brand awareness and customer engagement.
• Lead a team of marketing professionals, providing guidance and support to drive campaign success.
• Leverage data analytics tools like Google Analytics and SEMrush to track campaign performance and make data-driven decisions.
• Manage digital marketing campaigns using Meta Ads Manager and other relevant platforms.
• Collaborate with the sales team to align marketing efforts with sales goals and objectives.
• Monitor market trends and competitors to identify opportunities and threats.
• Ensure compliance with all relevant marketing regulations and industry standards.
• Report regularly to senior management on marketing performance and strategic initiatives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 10 years of experience in marketing, with a focus on the automotive industry.
• Proven track record of successfully managing and executing marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Analytics, SEMrush, and Meta Ads Manager.
• Excellent leadership and team management skills.
• Ability to work collaboratively with cross-functional teams.
• Strong analytical and problem-solving skills.
• Professional certification in marketing (e.g., Certified Marketing Executive, Certified Digital Marketing Expert) is a plus.

🛠️ Keahlian

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